True, Naftali Bennet held a cucumber in his hand, speaking at Israel Democracy Institute’s Eli Hurvitz Conference on Economy and Society in Eilat. He gave it as an example for Israeli innovation in third world countries like India, coming to Israel begging for innovative solutions in agriculture, yet in the video (from 4:28) you could hear the laughs in the crowd, some, if not all, were reporters for the Israeli press.

Bennet “described innovation in terms of evolution, saying the key was not to over-analyze but to constantly experiment with new ideas and quickly jettison those that don’t work”, Haaretz reports.

Bennet, Israel’s minister of economics and a Youtube Ninja, visited India a month ago and shot a video (which not many have seen and is attached here below, you can enable English subtitles manually inside the video) in which he visits an agricultural training farm, where Israelis train Indian farmers how to best use Israeli agricultural tech, making more cucumbers grow per a square meter.

Bennet’s digital public diplomacy policy, is by far the most advanced in the Israeli government, topping, in my opinion, even prime minister Netanyahu’s Youtube efforts.

In the years before going to politics Bennet co-founded Cyota – an anti-fraud software company and served as its CEO before it was acquired in 2005 by RSA Security for $145,000,000, making Bennett a multi-millionaire in the process. Earlier this week Bennet had his second exit. Soluto, a cloud-based device management startup, which Bennet was CEO of for a short time, got acquired by device insurers Asurion For Up To $130M. The deal was finalized on October 30th 2013 and could possibly give Bennet up to $600,000 from the exit.

Naftali Bennett